Hey - I'm Andrew Roche!
Andrew Roche is a talented digital marketer specializing in SEO and social media marketing. He boosts website rankings through strategic SEO, creates engaging social media content, and tailors campaigns to maximize ROI while staying updated on industry trends.
Get to Know Andrew Roche
Andrew Roche is a skilled digital marketer with expertise in SEO and social media marketing. He focuses on improving website rankings through strategic SEO, including keyword research and adapting to search engine algorithm updates. His approach boosts visibility and enhances user experience and site efficiency.
In social media marketing, Andrew Roche crafts engaging content for platforms like Facebook, Instagram, Twitter, and LinkedIn. He uses innovative techniques to increase audience engagement and leverages analytics to refine campaigns for maximum impact.
Andrew Roche values collaboration, working closely with clients to understand their unique goals and tailor campaigns for the best ROI. He stays ahead of digital marketing trends and emerging technologies to keep his strategies effective. With his dynamic approach and storytelling skills, Andrew is ready to strengthen your brand’s online presence and unlock new business opportunities.
Education & Goals
Andrew Roche completed his undergraduate studies at Albion College, where he studied English and Political Science. He then joined the Wayne State University community and earned an MBA in marketing through the Mike Ilitch School of Business.
He is currently seeking a full-time digital marketing position where he can apply his pre-existing digital marketing knowledge and the lessons learned through his MBA coursework to improve his organization.
Andrew's Passion
Marketing, specifically digital marketing, is Andrew Roche’s passion. As a digital marketer, Andrew strives to help businesses establish their identity and find their voice. He also works tirelessly to connect them with their ideal customers.
He firmly believes in the power of the written word, especially when used effectively and efficiently. Andrew employs the power of content marketing and search engine optimization (SEO) whenever possible due to its versatility and authority.
Andrew Roche: Outside the Office
Retired NCAA Student-Athlete
Andrew Roche has always exhibited a competitive edge. Growing up he tested his hand at some sports. Lacrosse, hockey, football, and golf to name a few. He then focused on lacrosse and football in high school while at Cranbrook Kingswood and then followed his passion for lacrosse at Albion College.
Andrew was one of the founding 14 players of the men’s varsity lacrosse program at Albion College. The team faced a lot of adversity as a first-year Division III program. However, the team grew immensely and laid a strong foundation for years to come.
This may not seem like an experience worth mentioning, but several traits and skills typical of student-athletes are valuable in the professional world.
Some of these skills include their unwavering resilience, their ability to focus on a goal and achieve it, their habit of putting the success of the team before our own, and one of Andrew’s favorites – they’re scrappy.
Lacrosse Coach
Andrew Roche spent three seasons coaching at the high school level after his playing career. He had the pleasure of working with two high school programs. He first led the Harper Creek HS program in their 2013 inaugural season. Then, upon completing his undergraduate studies, Andrew Roche joined the Detroit Country Day coaching staff for their 2014 and 2015 campaigns. The rush that comes with playing the game is second to none. However, Andrew found that helping players develop on the field and grow as young men is equally rewarding.
Lacrosse Official
After experiencing the game as a player and a coach, Andrew Roche decided to become an official and join the “third team” on the field. While the stripes aren’t exactly Andrew’s preferred style, he finds his current role extremely rewarding since he is able to interact with far more players as an official than he did as a coach. While his primary task as an official is to keep the players safe, Andrew is still able to share his knowledge of the game with developing players.